Principal Engineer
NowABS-CBN
Bangalore, India (Remote)
- Leading the migration of a large-scale OTT platform from a vendor-managed solution to an in-house microservices architecture, defining the technical roadmap across backend services, frontend applications, playback, analytics, and platform infrastructure.
- Architected highly scalable distributed systems serving 5M+ daily active users with a strong focus on reliability, low latency, resilience, and cloud-native design.
- Led infrastructure optimization initiatives across compute, storage, search, and platform services, reducing cloud infrastructure costs by 30% and delivering recurring savings of over $6,000 per month.
- Own the end-to-end Advertising platform architecture, including SSAI integration, ad decisioning, playback workflows, targeting, analytics, and monetization services.
- Designed and implemented personalized content discovery systems including Trending, Top 10, Continue Watching, and Because You Watched using behavioral analytics, ranking algorithms, and relevance optimization.
- Architected a near real-time Continue Watching platform (~3-second synchronization) using Kafka and MongoDB, enabling seamless cross-device viewing experiences.
- Designed a distributed caching platform with event-driven invalidation, intelligent cache hierarchy, and selective cache purging, significantly improving API latency while reducing database load.
- Implemented an Image Policy Manager for dynamic image transformation, optimization, and CDN caching, improving page performance while reducing bandwidth consumption.
- Led SEO initiatives including automated XML sitemap generation, metadata optimization, and search engine indexing strategies to improve organic content discoverability.
- Established platform-wide observability through metrics, structured logging, dashboards, and alerting for playback, advertising, and backend services, improving operational visibility and reducing incident resolution time.